Managing Promotion Codes
Managing promotion codes comprises the following tasks:
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Searching promotion codes
The promotion code search allows to search for promotion codes or cashback promotion codes. This can be useful to check the validity or the assignment of a code:
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Enabling promotion codes
As described in Online Marketing Management: Concepts, promotions can be either implicit or explicit. If you want to run an explicit promotion, you have to enable the usage of codes and assign them to the promotion:
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Creating code groups
A code group is a container for promotion codes. A code group can be assigned to a single or multiple promotions:
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Creating promotion codes and assigning them to code groups
After creating a code group you need to provide it with promotion codes. This can either be done manually, via bulk action or via import (as CSV file):
Upon creation, the system automatically assigns codes to the code group you are currently editing.
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Specifying a target group for a code group
Each code group needs a target group. You can either use the target group of the promotion the code group is assigned to or you can define a target group specifically for a code group:
Note: To be able to assign customer segments as a target group, at least one segmentation service must be configured for the sales channel, see Customer Segments. -
Associating code groups with promotions
After creating codes, you need to tell a promotion to accept the codes for redemption. This is done by associating the containing code group with one or more promotions:
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Deactivating and deleting promotion codes
After some time running a promotion you may want to delete codes that are already redeemed by customers to clean up your system.
Also, in case of fraud or any other misuse of promotion codes in circulation, you might want to quickly invalidate either all or some of the distributed codes.
To deactivate or delete codes, you have two options: