Rich Snippets

Rich Snippets are a micro data format that is included in storefront pages. It allows web search engines to extract product or catalog information (e.g., prices, types, names) without parsing the HTML content. If the corresponding ISML templates are prepared accordingly, you can easily switch on or off Rich Snippets for product pages of a channel's storefronts.

For general information about Rich Snippets, refer to Rich Snippets on Google Developers.

For details about how to prepare ISML templates to support Rich Snippets, refer to Cookbook - Product Rich Snippets (Intershop Support login required).

For details about enabling Rich Snippets, see Enabling Rich Snippets for Product Pages.