Affiliate Partners
Affiliate partner integration provides a powerful, yet easy to handle mechanism to register users who enter the sales channel storefront via an affiliate partner site. Besides managing affiliate partners, sales channel administrators can also define time-limited partner programs conducted by affiliate partners, which enables an even more fine-grained classification of users.
For each affiliate partner and affiliate partner program, the system generates a special URL which can then be distributed to affiliate partner sites. On the basis of these URLs, users entering the sales channel storefront via an affiliate partner site are automatically assigned to a customer segment. Via their assignment to customer segments, affiliate partners and affiliate partner programs can be the target of promotions and discounts.
For each affiliate partner and each affiliate partner program, the system keeps an access statistics which sales channel administrators can view in Intershop Commerce Management. The statistics includes:
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Total revenue
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Total of orders
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Number of registered users
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Number of generated storefront hits (sessions).