Intershop Documentation Center

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Introduction
This section provides an overview of basic concepts and architectural features used in Intershop Commerce Management.
Catalogs and Products
This section introduces catalog and product concepts and outlines administrative tasks related to repository management, catalog management, and import & export.
Content Management
This section covers tasks related to creating, managing and sharing master pages, components and other assets that are subject to content management.
Online Marketing
This section introduces online marketing concepts and outlines administrative tasks related to managing promotions and discounts, coupons and gift certificates, affiliate partners and partner programs, and short links.
Orders and Fulfillment
This section introduces the order process and outlines administrative tasks related to managing orders, including order status handling and order export, as well as managing shipping methods and payment methods.
Customer Management
This section outlines concepts and administrative tasks related to managing customer profiles and customer segments. It also covers customer import and export tasks.
Operation and Maintenance
This section gives an overview of typical activities in the context of managing the organization, channels, applications, partners, services and mass-data business operations.

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Operation and Maintenance
This section gives an overview of typical activities in the context of managing the organization, channels, applications, partners, services and mass-data business operations.
Channel Management: Concepts
Channel Types

Introduction
This section provides an overview of basic concepts and architectural features used in Intershop Commerce Management.
Catalogs and Products
This section introduces catalog and product concepts and outlines administrative tasks related to repository management, catalog management, and import & export.
Content Management
This section covers tasks related to creating, managing and sharing master pages, components and other assets that are subject to content management.
Online Marketing
This section introduces online marketing concepts and outlines administrative tasks related to managing promotions and discounts, coupons and gift certificates, affiliate partners and partner programs, and short links.
Orders and Fulfillment
This section introduces the order process and outlines administrative tasks related to managing orders, including order status handling and order export, as well as managing shipping methods and payment methods.
Customer Management
This section outlines concepts and administrative tasks related to managing customer profiles and customer segments. It also covers customer import and export tasks.
Operation and Maintenance
This section gives an overview of typical activities in the context of managing the organization, channels, applications, partners, services and mass-data business operations.

Channel Types

Each channel has a specific type, depending on whether the channel is designed for partners or customers. The channel type determines:

The business processes a partner or customer can use
The administrative tasks necessary to manage the channel
The business applications available to use the business processes and perform the administrative tasks.

Intershop Commerce Management predefines certain channel types. Predefined channel types used by sales organizations include:

Partner Channel

Partner channels enable sales organizations and partners to offer goods and services through partners, to interact with partners and to fulfill their orders. Partners are able to manage their organization. Partners can set up their own channels.
Sales Channel

Sales channels enable sales organizations and partners to offer goods and services to customers, to interact with customers and to receive orders from them. Depending on the implemented business model, Intershop Commerce Management can feature an advanced business storefront that provides business customers with advanced purchasing and self-administration features.