Intershop Documentation Center

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Introduction
This section provides an overview of basic concepts and architectural features used in Intershop Commerce Management.
Catalogs and Products
This section introduces catalog and product concepts and outlines administrative tasks related to repository management, catalog management, and import & export.
Content Management
This section covers tasks related to creating, managing and sharing master pages, components and other assets that are subject to content management.
Online Marketing
This section introduces online marketing concepts and outlines administrative tasks related to managing promotions and discounts, coupons and gift certificates, affiliate partners and partner programs, and short links.
Orders and Fulfillment
This section introduces the order process and outlines administrative tasks related to managing orders, including order status handling and order export, as well as managing shipping methods and payment methods.
Customer Management
This section outlines concepts and administrative tasks related to managing customer profiles and customer segments. It also covers customer import and export tasks.
Operation and Maintenance
This section gives an overview of typical activities in the context of managing the organization, channels, applications, partners, services and mass-data business operations.

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Online Marketing
This section introduces online marketing concepts and outlines administrative tasks related to managing promotions and discounts, coupons and gift certificates, affiliate partners and partner programs, and short links.
Campaign Management
Defining Campaign Targets

Introduction
This section provides an overview of basic concepts and architectural features used in Intershop Commerce Management.
Catalogs and Products
This section introduces catalog and product concepts and outlines administrative tasks related to repository management, catalog management, and import & export.
Content Management
This section covers tasks related to creating, managing and sharing master pages, components and other assets that are subject to content management.
Online Marketing
This section introduces online marketing concepts and outlines administrative tasks related to managing promotions and discounts, coupons and gift certificates, affiliate partners and partner programs, and short links.
Orders and Fulfillment
This section introduces the order process and outlines administrative tasks related to managing orders, including order status handling and order export, as well as managing shipping methods and payment methods.
Customer Management
This section outlines concepts and administrative tasks related to managing customer profiles and customer segments. It also covers customer import and export tasks.
Operation and Maintenance
This section gives an overview of typical activities in the context of managing the organization, channels, applications, partners, services and mass-data business operations.

Defining Campaign Targets

To define campaign targets:

Select the channel from the context selection box, then select Marketing | Campaigns.
This opens the campaigns manager displaying a list of all campaigns for the current channel.
Click the name of the campaign you wish to edit.
The campaign details view is displayed.
Select the Target Group tab.
The tab shows all customer segments and affiliates currently assigned to the promotion.
Click Assign in one of the two target group member categories.
A list of objects belonging to the category along with checkboxes is displayed. The list of customer segments contains predefined segments (e.g., all registered customers, or all new customers) and any user-defined segments.
The list of affiliate partners contains all partners that have been defined for the management context.
Select the checkbox next to the object you want to add to the target group of the campaign, then click OK.

Note:
In order to be able to assign customer segments as a target group, at least one segmentation service must be configured for the sales channel, see Customer Segments.